I Love Fluevog Shoes!

I'm rocking a funky bright red pair of John Fluevog mary jane shoes today, and decided to add John Fluevog to my twitter. And then got caught up in browing the beautiful shoes on their website. An hour later, I discovered their open source adverts. They put an open call on their website to designers to design a poster for a specific new launching shoe.

This makes sense - who better to advertise for them, than devoted fans? Why spend gobs of money on advertising when there's bound to be hundreds of graphic designers who would love the chance to take credit for designing one of their advertisements? I love the concept of bringing the company and the consumer together. If you win, you get the bragging rights of claiming you designed their ad. You also get a $1000 credit to their store. They get awesome ads, you get fame and shoes. It's win/win.

I looked at two styles that will be launching soon - both with a due date of August 31, and figured this will be my summer craft project. I don't have a LOT of spare time, but this shoe spoke to me, and I've practically got that money spent. The shoe I'll be designing an ad for is the On Course Portside shoe. It's funky and linear and will be the first pair I purchase with my money once I've won. Check it out: http://www.fluevog.com/code/fc_briefs.php?brief=20 (link goes to the design brief in case you want to be my competition for the ad)
Here are some other submissions: http://www.fluevog.com/code/fc_gallery.php?brief=19

May the best design win!